Case Study 01 Case Study Chpt 01 Case Study You’ve been hired as a consultant (logistics expert) to help a small business make decisions about their

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Case Study 01

Case Study Chpt 01


Case Study

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You’ve been hired as a consultant (logistics expert) to help a small business make decisions about their export business. The business, Charlotte Sneakers, is a manufacturer of designer athletic shoes and has been in business for one year. Recently, Charlotte Sneakers learns that there is demand for their shoes in the country of Chile. While that is good news, the company does not have any employees with import/export knowledge.

Answer these questions:

  • What advice will you give Charlotte Sneakers about setting up their import/export team?
  • If they have room in their budget to add 3 new team members, which positions would you advise them to add?
  • Name the positions, describe the duties of each and provide your rationale.


(Answer should be ½ to 1 in length)

Websites/Blogs https://www.fundera.com/blog/how-to-start-an-imports-exports-business (business idea)

https://swz.salary.com/SalaryWizard/Import-Export-Administrator-Job-Description.aspx (job description and salary information)

https://www.census.gov/foreign-trade/statistics/country/index.html (import/export data by country)

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