Strategic Management Case Analysis and Case #3 Draft, business and finance homework help

DRAFT
– CASE ANALYSIS

Resources

• Draft
  – Case Analysis Scoring Guide.
• Capella
  Writing Center.
• Guide
  to Strategic Management Case Analysis and Case #3.

The
draft of your course project is due.

Complete
the draft using the Case Analysis course project description and your
text to guide your work. When complete, submit your draft as an
attachment in the assignment area.

For
this project, you will analyze a business case and make
recommendations based on the outcome of your analysis. The goal is to
demonstrate strategic critical thinking skills when analyzing a
business scenario, taking all factors into account, and recommend a
strategy to move that company forward. Your analysis and
recommendations should flow together, providing your readers with a
clear picture of the issues at hand and leading them to the logical
conclusion of your strategic recommendations. Your case analysis
should be designed for an audience of working adults who are seeking
to improve their understanding of your chosen topic.

In
Unit 6, you will submit a complete draft of your analysis. Your final
submission is due in Unit 9. Before you submit the final version of
your paper, revise your draft based on the feedback you receive. In
addition, as you learn new concepts within the final units of the
course, you may need to revisit your draft and add additional
supporting points or content, as warranted.

Case
Topic

The
case you will analyze is included in your text, specifically, “Case
30: Yahoo! Inc.: Marissa Mayer’s Challenge,” pages 30-1 to
30-12. In preparation for your case analysis, read “Guide to
Strategic Management Case Analysis” in the text, which provides
valuable advice on how to analyze a business case. As you develop
your analysis and recommendations, use the tools provided in your
text to guide you. Also, consider the information and knowledge you
are acquiring and think about how you can apply this in your current
professional work.

Reference

Pearce,
J. A., & Robinson, R. B. (2015). Strategic
management (14th
ed.). New York, NY: McGraw Hill.

PROJECT
OBJECTIVES

To
successfully complete this project, you will be expected to:

1. Solve
   problems within professional standards.
2. Plan
   strategically for domestic and global environments.
3. Employ
   high-performing business management techniques.
4. Use
   appropriate financial models and principles to support decisions.
5. Communicate
   effectively.
6. Create
   organizational value.